IWC Schaffhausen: A Swiss Innovator in Watchmaking

In 1868, American designer Florentine Ariosto Jones immigrated to Switzerland, merging American ambition with centuries of Swiss engineering to create an atelier whose watches would embody both traditions beautifully. IWC Schaffhausen watches were the first timepieces to implement the innovation of a digital (featuring digits, in this case) hour and minute display. Rich with innovation … [Read more…]